About Me

bar-bellWhat is your personal record? What personal records do you hold in your life? In your career? On the race course? After all, your biggest competition is always yourself.

Public relations is about how people perceive you or your company. PR reveals what your character says about you and how you act and handle yourself in pressured situations… Running is a lot like this too. Running reveals your character. Are you going to get up at 5AM to train even when you are tired? Are you going to head to the gym after a long and difficult day? Are you going to pick up the pace when your legs are screaming at you to stop?

Running and public relations have a lot in common — and that’s probably why I have found a love for both.

My name is Cassandra Holloway (formally my maiden name was Beck) and I am a  communications professional in Cleveland. I am a proud graduate of Kent State University. (Go Flashes!) I work for a world class healthcare system and I LOVE my job. I get to market incredible healthcare that helps to changes lives not only in Ohio, but across the world.

tir-finishI’ve been an athlete all my life. I grew up chasing my two older brothers around and trying to be one of the boys. I can remember getting off the bus in grade school and then going for a run around my neighborhood. It was probably only .2 miles, but even back then I can still remember how great it made me feel. I also played junior Olympic volleyball and competitive fast pitch softball for 12 years. After high school I started running because it still made me feel like an athlete and I was desperately missing the familiarity of sports in my life. I can still remember the first time I ran 4 miles straight one afternoon in college and I felt like a god! (LOL!) Slowly I began to do 5Ks, then 10Ks and then finally I conquered my first half marathon. From there I only became more competitive and I always wanted to push myself to see what else I could do. In 2013 I ran my first full marathon and in 2016 I ran my fourth. After a few marathons I began to wonder ‘What’s next‘?

In 2014 I began to venture into the world of triathlon. Since then I’ve competed in dozens of sprint and Olympic distance races and finally in August 2016 I completed Ironman 70.3 Ohio. Training for the half Ironman was one of my favorite times in my life. I was so scared, but also so excited. It was new, exciting and emotional, but I loved every second, every high and every low. It was a journey that taught me so much and when I crossed the 70.3 mile finish line I thought to myself “This can’t be the end of this journey. Not yet at least.” velosano-me

With shaking hands and the urge to throw up — I registered for Ironman Lake Placid 2017. The event is in July in upstate New York and the course is challenging, yet incredibly beautiful. I don’t think there is a better race for me to compete in for my first full Ironman. When I was researching full distances and stumbled upon Lake Placid I knew without a doubt in my mind that this would be my race.

I am following the Intermediate Plan from “Be Iron Fit“. My training is 30 weeks (December 26, 2016 to July 23, 2017).

Even though I still get nervous before every single triathlon, there’s nothing compared to the feeling of finishing a race and being fearless. I love and I hate triathlon. It’s crazy, but I’m obsessed. Triathlon has forced me out of my comfort zone more times than I can count, has allowed me to still feel like an athlete and has given me the chance to meet so many amazing and inspiring people. Triathletes are a different breed for sure, but it’s awesome to find people out there who don’t believe a 140.6 mile goal is unrealistic. (Crazy yes, but it’s a mutually understood type of “crazy”.)

ohioWhen people make comments about how ridiculous 140.6 miles is or ask me why I’d even want to attempt something like this, I smile and say “If you have to ask why, you’ll never understand.” And I honestly, truly believe this with my whole heart.

It’s the rally of the human spirit. It’s conquering the challenge ahead of you. It’s saying yes when everyone else is saying no. It’s proving to yourself. It’s getting the chance when others don’t have it. It’s living life fearlessly…these are my reasons. This is what drives me to be an Ironman and on July 23, 2017 I will know what it feels like.

Follow my journey on my blog about training, races and my first full Ironman triathlon. I am a 27-year-old chasing my dreams. Join me on my crazy, funny journey towards a Personal Record.

More About Me

church-aj-meI got married to my husband, AJ, on August 29, 2015. Hands down it is one of my favorite days ever. From the weather, to my amazing and supportive friends, to seeing my husband for the first time as I walked down the church aisle. The day was completely magically. (Read more about our wedding.) My husband is incredibly supportive of my dreams. He always puts me first and I strive to be more like him. He’s so amazing and supportive that the minute I walk through the door exhausted from training, he grabs my bike, helps me take off my compression socks and starts making me food. How lucky am I?! (Trust me I KNOW.) I am constantly flipping out and worrying about things and he is the voice of reason and the calm one in our relationship. I swear the man doesn’t stress about a thing and constantly has a smile on his face. He’s the best thing to ever happen to me and I would be lost without him.


He popped the question in front of my entire family, so naturally he’s very brave. We met at Kent State, which is funny because I always said I wanted to meet my husband in college! (We met while out at a bar one night – so romantic, I know.) My husband is a MMA fighter and loves the UFC.

AJ and I also really enjoy traveling together. Our goal is to visit all 50 states one day!

Even MORE About Me

I am extremely close with my parents and two older brothers. I have always thought my parents were hilarious, awesome and of course – cool. I have two adorable nephews, Jacob and Alex. For some reason Jacob’s parents trusted me to be his Godmother 🙂 which is actually something I adore. I have also been lucky enough to “inherit” three beautiful nieces as part of my husband’s family. There’s McKenzie and twin girls Amelia and Janae. Being the “favorite” aunt is something I take great pride in and a task I take very seriously 😉

Alex and Jacob

Alex and Jacob




Amelia & Janae

I have had the same group of girlfriends for 18 years. We met in grade school and our moms instantly became best friends as well. (It’s all really quite adorable.) Of course I also had awesome friends in college too, which reminds me. When did we become old enough to have babies and get married? I still think it’s crazy that I’m married! When did we suddenly grow up? Where did the time go?

I am a coffee and wine lover. Nothing is better than getting together with the girls over said wine. I love to be up early in the mornings, but hate the part about actually physically getting out of bed. I get crabby when I eat too much junk food or go more than a few days without working out. I love fashion and looking cute, but I think I love sweatpants and leggings more. You can catch me at the gym at 6AM and drinking an extra large cup of coffee afterwards!


The girls


The girls with our moms!

Disclaimer: This blog contains my thoughts alone. Comments and conversations do not reflect the views of my employer or anyone else I represent. All images on site that do not belong to me can be found on Google Images.

Double Disclaimer: I started this blog in college as part of a course project. I passed the class and earned my degree, but I still use the same blog concept I created back in 2011. (Can you believe that I’ve had this blog for almost seven years?!) Thus, my writing and topics get progressively worse and not very interesting as the posts date back. You’ve been warned!


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